30 Seconds To Mars To Break Guinness World Record During Virtual Show

Posted December 7

30 Seconds to Mars is going all O Music Awards on us tonight, at which time they’ll play their 300th show in the tour for This Is War. The concert — which will have a virtual component — will garner the band the Guinness World Record for most shows performed during a single album cycle.

The world record aspect is certainly cool, and now super fans can join in on the history-making concert, as the band is partnering with social experience company VyRT and UStream to make tonight’s show at New York’s Hammerstein Ballroom an experience that anyone can enjoy — no matter where they reside.

The show takes place tonight at 9:00pm EST, and fans have until 6:00pm EST to purchase ticket for the virtual experience — at $14.99 per pop — at VYRT’s website. Those who buy “tickets” (or access to the virtual experience) will get a code to be redeemed on Ustream, where they can watch the show go down and talk with friends and fans during the broadcast.

This is far from the first ticketed online live show experience — platforms like StageIt regularly hold shows as does Facebook — but 30 Seconds To Mars fans will likely be stoked to take part in the band’s 300th performance.
By Brenna Ehrlich

Image courtesy of Flickr, chris friese