iamamiwhoami’s Debut Album “Kin” Is Coming This Fall

Posted June 6

Finally, the moment all you iamamiwhoami fans have been waiting for: the mysterious musical act is coming out with an album, and the release date is set for September 4, 2012.

We first heard rumblings about the album, kin, back in February when a video titled “kin 20120611″ hit YouTube and Amazon put up a presale link for a song called “sever.” Then, on February 14, Cooperative Music, a group of indie labels said to work with iamamiwhoami, tweeted: “iamamiwhoami audiovisual album ‘kin’ 11 giugno via Cooperative Music gotdetevi: sever” with a link the the “sever” video. At the time, we thought the album was coming this summer, but it seems the release got pushed back a bit to the fall.

According to a release, kin is a 45-minute album/film that will drop in a few months on iamamiwhoami’s label To Whom It May Concern via Cooperative Music. You can check out all the tracks right now on YouTube — the last track, “goods,” was released this week. Or, if you’re lazy, we’ve embedded the album trailer below.

iamamiwhoami first popped up on the web in December of 2009, after strange, Julie Taymor-esque videos were sent to a series of bloggers, including writers over here at MTV. She chose to keep her identity unknown only recently revealing herself as Swedish singer Jonna Lee, a musician with a delicate, odd voice reminiscent of Bjork or countrywoman Lykke Li, and a style like a more arty Lady Gaga.

Lee’s transformation from YouTube sensation to “legit” artist has been a slow one. She played last year’s Way Out West Festival in Sweden, but often forgoes the trappings of the music business (PR people, interviews, etc), to preserve the artistic merit of the iamamiwhoami project. Now, it seems, she’s set to come out full-force. We were even informed of the coming of this album via a press release, rather than a cryptic video link from the artist herself.

If you’re a fan, make sure to vote for iamamiwhoami in the O Music Awards.

Artist: Jonna Lee
Songwriter: Jonna Lee & Claes Björklund
Music producer: Claes Björklund & Jonna Lee

Working with the visual team of:
Director: Robin Kempe-Bergman
Cinematographer / Still photographer: John Strandh
Set / Costume / Make up designer: Agustin Moreaux
Producer: Jonna Lee