It looks like Lady Gaga is going to go all Bjork on us with the release of her next album, ARTPOP (due out next year). Yup, like the Icelandic singer before her, she’s releasing the new tunes in app form, what she promises to be a “multimedia experience.” No word, however, on if her iteration will include custom instruments and the like (as did Bjork’s Biophilia).
Lady Gaga let loose the announcement Wednesday via her website and her Pinterest-esque social community, Little Monsters. Check it out below:
Im excited to tell you all that ARTPOP is going to be a multimedia experience that comes in different forms. The most major way to fully immerse yourself in ARTPOP is through the APP. ARTPOP will be released as an IPAD, iPhone, mobile and computer compatible application (WORLD) that is completely interactive with chats, films for every song, extra music, content, gaga inspired games, fashion updates, magazines, and more still in the works! I will also be able to upload new things to the APP all the time, the same way i upload to twitter and LM.com. You inspired me to create something that communicated with images, because YOU do, YOU communicate with me and each other with .gifs and pictures, and artwork, graphics ALL DAY 24/7/ YOU’RE an ARTPOP generation. Im hoping you will all continue to grow together and stay connected through your creativity. much love.
p.s (start asking for IPADS FOR XMAS!!) its gonna be so fun. but dont worry. it will also be released in the regular physical and digitals which will be unique and different to the app.
Gaga’s Little Monsters social network opened to all users in July after about six months in closed beta. The site is the first project from Backplane — a startup founded in part by Lady Gaga’s manager, Troy Carter — and allows fans to share and create content related to Gaga. We imagine — given her post above — that the forthcoming apps will be connected to or at least pull from that pre-existing fanbase.
Image courtesy of Facebook, Lady Gaga