iHeartRadio Now Offers Custom Tunes For Any Time Of Day

Posted January 7

It’s Monday morning and you’re sorely in need of some tunes — yet your sleep-addled brain refuses to surface even one musical suggestion. Never you worry, after soundly waking you up with its brand-new alarm clock feature, digital radio service iHeartradio will furnish some mood-fitting playlists for your listening pleasure.

Yes, iHeartRadio is out with a passel of upgrades this a.m. (available on iOS), first being an alarm clock that allows users to wake up to their top stations — as well as to set timers so as to never miss their favorite radio shows. iHeartRadio previously unleashed a Sleep Timer feature, which allows users to fall asleep to their favorite tunes. Now, with the addition of this new digital rooster, users have their whole slumber cycle covered.

So what to do when you finally drag your lids open to greet the day? What kind of jams are at hand to jumpstart your morning? iHeartRadio aims to have the answer with its newly launched “Perfect For” feature. Now, users can sign into the app for immediate access to a bevy of appropriately themed playlists. For example, if you were to log on at the time of this posting, you would find jams jiggered for “Monday Morning” grouped under categories like Driving, Motivating Myself, Morning Routines, etc. Click on a category to drill down even more options. For example, “Driving” unearths Interstate Rock, Hitch a Ride, Car Seat Cuts, etc.

In essence — and overall appearance — “Perfect For” is extremely similar to playlist service Songza’s Concierge feature, an offering that launched last March to supply users with temporally appropriate tunes.