CES 2013 Tag Archive

Avicii Turns To The Crowd To Pen His Next Single

Posted January 8

It’s a well-worn saying, “Give the people what they want” — but a well-contested one, too. Should the creation of art be left up to the crowd? And if it is, will the results be wholly satisfying, or wholly derivative? Well, Swedish DJ and producer Avicii is about to find out. He recently teamed up with mobile networking company Ericsson to launch what they’re calling “the world’s largest music collaboration.”

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